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Rule CG-SUP-051

Superiority: what rule CG-SUP-051 checks

Rule CG-SUP-051 is one of the checker's superiority rules. It cites FTC Policy Statement Regarding Advertising Substantiation, 21 CFR 202.1(e)(6). The reason, source and safer wording are below.

  1. CG-SUP-051 · Blocks approval · Citation checked against stored text

    A claim that a treatment has fewer side effects than, or works better than, another is a comparison that needs head-to-head evidence in the same patients. For drugs, FDA expects comparative claims to rest on substantial evidence from adequate comparative studies. A comparison with "any other" treatment can never be supported.

    Source: FTC Act section 5; FTC Policy Statement Regarding Advertising Substantiation; 21 CFR 202.1(e)(6) (comparative claims in prescription drug advertising); FTC Health Products Compliance Guidance

    Safer wording: Name the comparison, the study and the endpoint, for example "In a 2024 randomized trial of 400 patients, X had fewer grade 3 side effects than Y (Smith et al.)". Or drop the comparison and describe what the treatment is.

    FTC Policy Statement Regarding Advertising Substantiation, 21 CFR 202.1(e)(6) · Needs counsel review

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