Rule CG-TRH-002
Efficacy and proof: what rule CG-TRH-002 checks
Rule CG-TRH-002 is one of the checker's efficacy and proof rules. It cites 16 CFR 255.2(b). The reason, source and safer wording are below.
CG-TRH-002 · Warns · Citation checked against stored text
Claims of zero complications, that most patients reach a specific result, or that a procedure is permanent or painless are unsubstantiated outcome guarantees, and blaming non-responders is misleading about typical results.
Source: FTC Act section 5; FTC Endorsement Guides, 16 CFR 255.2(b) (typical results); FTC Health Products Compliance Guidance (2022)
Safer wording: Report only outcome figures you can substantiate for the whole patient population, state what typical patients experience, and avoid never, zero and for-life language.
16 CFR 255.2(b) · Needs counsel review
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