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Rule CG-OFF-002

Offers and pricing: what rule CG-OFF-002 checks

Rule CG-OFF-002 is one of the checker's offers and pricing rules. It cites 16 CFR Part 251. The reason, source and safer wording are below.

  1. CG-OFF-002 · Warns · Citation checked against stored text

    Free offers must disclose every condition clearly, and the product must not be priced up to cover the free item.

    Source: FTC Guide Concerning Use of the Word "Free", 16 CFR Part 251; FTC Act section 5

    Safer wording: State what is free, what is required to get it and what it costs afterward, next to the offer.

    16 CFR Part 251 · Needs counsel review

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