Rule CG-TES-009
Patient quotes and reviews: what rule CG-TES-009 checks
Rule CG-TES-009 is one of the checker's patient quotes and reviews rules. It cites 16 CFR 255.3, 16 CFR 255.5. The reason, source and safer wording are below.
CG-TES-009 · Warns · Citation checked against stored text
Saying doctors or other experts recommend, approve or formulated a product is an expert endorsement claim. It must be true, current and typical of the experts who actually reviewed it, and any payment must be disclosed.
Source: 16 CFR 255.3 - expert endorsements; 16 CFR 255.5 - disclosure of material connections; FTC Act section 5
Safer wording: Name the expert and credential, say what they examined and disclose any connection, or remove the claim.
16 CFR 255.3, 16 CFR 255.5 · Needs counsel review
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