Rule CG-TRA-008
Patient quotes and reviews: what rule CG-TRA-008 checks
Rule CG-TRA-008 is one of the checker's patient quotes and reviews rules. It cites 16 CFR Part 465, 16 CFR Part 255. The reason, source and safer wording are below.
CG-TRA-008 · Blocks approval · Citation checked against stored text
Writing, buying or suppressing reviews, posting as patients, and paying for five-star ratings while threatening poor ones are deceptive endorsement practices.
Source: FTC Rule on the Use of Consumer Reviews and Testimonials, 16 CFR Part 465 (effective October 2024); FTC Endorsement Guides, 16 CFR Part 255; FTC Act section 5
Safer wording: Only publish genuine reviews from real customers, disclose any incentive or material connection, and never suppress negative reviews or write them yourself.
16 CFR Part 465, 16 CFR Part 255 · Needs counsel review
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