Rule CG-TRL-006
Patient quotes and reviews: what rule CG-TRL-006 checks
Rule CG-TRL-006 is one of the checker's patient quotes and reviews rules. It cites 16 CFR Part 255, 21 CFR 202.1. The reason, source and safer wording are below.
CG-TRL-006 · Blocks approval · Citation checked against stored text
Personal success stories about curing or reversing a condition, dropping medicines, getting pregnant after treatment, or recruited community stories, imply typical results; undisclosed paid endorsements are deceptive.
Source: FTC Endorsement Guides, 16 CFR Part 255 (255.2 typicality, 255.5 disclosure of material connection); FTC Act section 5; FDA 21 CFR 202.1 on testimonials for prescription drugs
Safer wording: Do not use testimonials that claim cure, freedom from medication or conception. Clearly disclose paid or free-product relationships and say that results are not typical.
16 CFR Part 255, 21 CFR 202.1 · Needs counsel review
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